must

Mustapha’s Story

As seen on bellanaija.com   By Mitchell Aghatise|| My first brush with authority was when I was in JSS3. We were preparing for the JSCE examinations- and as was the norm, everyone was sourcing for ‘dubs’ (cheating). I can point

must

Mustapha’s Story

As seen on bellanaija.com   By Mitchell Aghatise|| My first brush with authority was when I was in JSS3. We were preparing for the JSCE examinations- and as was the norm, everyone was sourcing for ‘dubs’ (cheating). I can point

robert

Robert Downey, Jr. Finally Gets His Own Twitter Account, Reflective Of Social Media’s Importance To Film Marketing

As seen on Deadline.com The Iron Man himself has finally joined Twitter. With only 4 tweets this morning, he’s dipped his toe into the social media universe. Within hours, Downey has tallied 912K followers. Wow, word travels fast. And why

robert

Robert Downey, Jr. Finally Gets His Own Twitter Account, Reflective Of Social Media’s Importance To Film Marketing

As seen on Deadline.com The Iron Man himself has finally joined Twitter. With only 4 tweets this morning, he’s dipped his toe into the social media universe. Within hours, Downey has tallied 912K followers. Wow, word travels fast. And why

tweet

Top Actors in Social Media And What It Means For TV & Movie Marketing

As seen on Deadline.com Social media has had a tremendous impact on movie and television marketing, increasing awareness and visibility for a TV show or movie across the globe in a click — a lot clicks — of a button.

tweet

Top Actors in Social Media And What It Means For TV & Movie Marketing

As seen on Deadline.com Social media has had a tremendous impact on movie and television marketing, increasing awareness and visibility for a TV show or movie across the globe in a click — a lot clicks — of a button.

ABP-8201 Scandal KeyArt.indd

How Social Media Helps Drive ABC’s ‘Scandal’

As seen on Deadline.com ABC‘s D.C. fixer drama Scandal has built big ratings in three seasons with a potent mix of often ridiculous plot twists and creator Shonda Rhimes’ savvy use of social media, which has bound fans closely to the show and

ABP-8201 Scandal KeyArt.indd

How Social Media Helps Drive ABC’s ‘Scandal’

As seen on Deadline.com ABC‘s D.C. fixer drama Scandal has built big ratings in three seasons with a potent mix of often ridiculous plot twists and creator Shonda Rhimes’ savvy use of social media, which has bound fans closely to the show and

adidas

Adidas’ Music Gamble: Why They’re Betting on Pharrell Williams and Kanye West

As seen on Billboard.com More than just a marketing coup, Kanye West’s defection from Nike — where he helped design the coveted Air Yeezy sneaker — to Adidas in December signaled a redoubling of the 64-year-old publicly traded German brand’s

adidas

Adidas’ Music Gamble: Why They’re Betting on Pharrell Williams and Kanye West

As seen on Billboard.com More than just a marketing coup, Kanye West’s defection from Nike — where he helped design the coveted Air Yeezy sneaker — to Adidas in December signaled a redoubling of the 64-year-old publicly traded German brand’s

team

LBS…Lagos Business Sense: Unless You’re Able To Work In a Team And Harness Each Other’s Core Competencies, You’ll Always Perform Below Par

BY Chuck Nwachukwu||   Our week starts out officially on Saturday with a mandatoryseminar for the entire Lagos LaidBac team @lagoslaidbac. It’s the Platform TECH @theplatformng. The Platform TECH is a business, technology and cultural innovative seminar that deals with making

team

LBS…Lagos Business Sense: Unless You’re Able To Work In a Team And Harness Each Other’s Core Competencies, You’ll Always Perform Below Par

BY Chuck Nwachukwu||   Our week starts out officially on Saturday with a mandatoryseminar for the entire Lagos LaidBac team @lagoslaidbac. It’s the Platform TECH @theplatformng. The Platform TECH is a business, technology and cultural innovative seminar that deals with making